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Academic Coordinator

HR Development, Training & Coaching

University of Applied Science for Management and Communication Vienna

FH Wien der WKW

Think Coach & Solution Strategist

Get the Best out of Yourself, Your Team, Your Organisation

Think and Grow






Academic Coordinator

HR Development, Training & Coaching

University of Applied Science for Management and Communication Vienna, FH Wien der WKW

After nearliy 10 years of delivering human resources development, training and coaching through my company think and grow, it was time for an own development. Since May 2016 I am Academic Coordinator for Human Resources Development, Training and Coaching at the University of Applied Science for Management and Communication Vienna, FH Wien der WKW. I am part of a highly professional team of HR Specialists. We develop study programs (BA and MA), coordinate and deliver them in order to educate and prepare the HR Professionals of our future. Please find more information on the official website:

My Subjects of Interests are:

  • Science and ethics in Coaching

  • Digitalisation in the context of Human Resources Development, Training and Coaching

  • New Workplace Learning

My Teaching Areas are:

  • Human Resources Development (BA Personalmanagement)

  • Assessment Center (BA Personalmangement)

  • Coaching Basics and Advanced (MA Personal- und Organisationsentwicklung)

If you are interested in an academic discurs, exchange or cooperation, please get in touch.

My Mail:

Danke! Die Nachricht wurde gesendet.




Bärmann, Steffi (2017): Ethik im Coaching. Magazin TRAiNiNG, Nr. 04/2017, S. 30-31


Bärmann, Steffi (2017): Coaching zwischen Theorie und Praxis. Magazin TRAiNiNG, Nr. 01/2017, S. 32-33

Bärmann, Steffi/ Lürzer, Paul (2016): Internationale Studie zeigt: Coaching wird professioneller und internationaler. Online Article, HRM Research Institute,, 21.11.2016


Bärmann, Steffi (2016): Der Coach als Mentalist. Magazin TRAiNiNG, Nr. 06/2016, S. 32-33


Covarrubias Venegas, Barbara/ Bärmann, Steffi (2016): Herausforderungen in virtuellen Teams. Magazin TRAiNiNG, Nr. 05/2016, S. 32-33


Gaedke, Gudrun/ Bärmann, Steffi (2015): Online Coaching: Coachen auf Distanz. In: Magazin TRAiNiNG, Nr. 07/2015, S. 40-41


Doering, Susan/ Bärmann, Steffi (2015): Psychologisches Rüstzeug für Auslandseinsätze. In: derStandard, KarrierenStandard, 13./14. Juni 2015


Berger, Brigitta/ Bärmann, Steffi (2015): Die Säulen virtueller Zusammenarbeit. In: derStandard, KarrierenStandard, 6./7. Juni 2015


Bärmann, Steffi (2013): The Pengiun in the Desert, Business-Coaching im Iran. In: Magazin TRAiNiNG, Nr. 06/2013, S. 38-39.




Bärmann, Steffi/ Gauss-Kuntze, Christian (2017): Teams entwickeln ist schon schwer, virtuelle noch viel mehr? In: Covarrubia Venegas/ Thill/ Domnanovich (Hrsg.) (Veröffentlichung Herbst 2017): Internationales Personalmanagement: Rollen - Kompetenzen - Perspektiven. Implikationen für die Praxis., Springer Gabler Verlag, Wiesbaden 2017

Bärmann, Steffi (2009): Diversity Management in Projekten: Diversity Management in Projekten einsetzen und nutzen? VDM Verlag, Saarbrücken 2009




Schuster-Klackl, Gabriele/Bärmann, Steffi (2006): POSTGRADUATE – Weiterbildungsleitfaden 2006/2007, UNIPORT Das Karriereservice der Universität Wien


Think Coach & Solution Strategist

Get the Best out of Yourself, Your Team, Your Organisation - Think and Grow

If you want to take time to think and grow, please get in touch. I am very much looking forward to thinking with You.

My Mail:

Danke! Die Nachricht wurde gesendet.

Think Coach

I am a professional Think Coach and my passion is helping You to get the best out of Yourself, your team and your organization. Das ist auch jetzt noch so, auch wenn sich meine berufliche Tätigkeit nun im universitären Kontext bewegt.


From 2007 to 2016 begleitete ich im Rahmen meines Unternehmens international arbeitende Führungskräfte und Teammitglieder, sowie international arbeitenden UnternehmerInnen auf dem Weg zu ihrem Besten. Als Coach verwende ich einen Methodenmix aus systemisch(er Aufstellungsarbeit), NLP, Transaktionsanalyse, Logotherapie, sowie hilfreichen Techniken aus der Kommunikation, dem Konfliktmanagement und dem Changemanagement. Meine Antriebe dabei sind die Nutzung des gesamten Potentials des Coachees – Logik, Emotion, Unterbewusstsein – und der Ausspruch von Galileo Galilei: "Du kannst einem Menschen nichts lehren. Du kannst ihm nur helfen, es in sich selbst zu finden.“



Zielgruppen: International arbeitende Führungskräfte und Teammitglieder, sowie international arbeitenden UnternehmerInnen

Branchen/Bereiche: IT, Banken, Getränkeindustrie, Energiesektor, Nahrungsmittelhersteller, Beratungsunternehmen, Bildung

Fokus: ThinkCoach & Solution Strategist for International Career Success, Transition and Change

Positionen Ihrer Klienten*innen (mit denen ich gearbeitet habe):

  • Top Management: insbesondere in Change-Prozessen

  • Management: hier insbesondere international arbeitende Teammanager u.a. von virtuellen Teams

  • Angestellte: Teammitglieder, u.a. von virtuell arbeitenden Teams, Senior Manager

  • EinzelunternehmerInnen

Sprachen: Englisch, Deutsch

Auszug Themen-, Kundenportfolio

  • Entwicklung interner Coach-, Trainer-, Moderatorenpools: Atieh Group, Tehran/ Iran, Erber AG, Herzogenburg/ Austria, Verwaltungsakademie der Stadt Graz in cooperation wit bit management

  • (virtuelle) Teamentwicklung inkl. Teamcoaching: Ardex Baustoff GmbH, Vienna/ Austria – Bratislava/ Slovakia, European Patent Office, Vienna/ Austria, Konica Minolta Academy, Langenhagen/ Germany, Tehran Institute of Technology (MFT)/ Iran in cooperation with TAFE NSW/ Australia, Vienna International School, Vienna / Austria

  • Führungskräfteentwicklung: German Iranian Chamber of Industry & Commerce Tehran/ Iran, Houses for Life, Vienna/ Austria, Minolta Academy, Langenhagen/ Germany

  • Individuelle Führungs-, Karrierebegleitung: Rauch AG, RZB AG, Strabag AG, OMV AG, Erber Group, Atieh Group


Client's Feedback

I feel much more confident

After many months of feeling lost in my career direction and unsettled in my life, I sought Steffi’s help. From the first session Steffi created an open, trusting and respectful atmosphere, making it easier to discuss quite personal aspects of my life. Steffi formulated a plan for our next sessions to focus on different areas of my life in order to finally come around to working on my short and long term career and life goals. The exercises we worked through were unusual, visual, sometimes emotional, and ultimately effective. I walked out of our last session with a clear plan and timeframe and now feel much more confident, settled and in control of the direction of my life. Thank you Steffi for helping me through this process!

R.C., Expatriate, Oil and Gas Industry

Austria - New Zealand

A very clear Picture

Mrs. Baermann supported me during a serious job-related change process and enabled me with diverse methods to the right decision. It was fascinating by what means we created a very clear picture. Looking back I know the decision was right and I am very happy to have taken the advantage of Mrs. Baermann’s help. Lots of thanks for the professional support!

M.R., Managing Director, Beverage Industry

Austria - Romania - Eastern Europe

A Vision that I am very excited about

Steffi's coaching style is collaborative, warm, trusting and strengths-based. She was focused and I felt she connected head and heart thinking in a very smart and strategic way. I was able to prioritize some of my next steps. I was reminded of a way to connect with myself in a practical and creative way - a way that helps me organize my thoughts and stay connected to my vision. I also was reminded that a trusting relationship can be built across miles and over Skype - we had a very trusting connection. I loved her style, her questions, her focus, her succinctness. I am at the beginning of a significant shift in my journey. Steffi was able to help me obtain clarity about my next steps and see a vision that I am very excited about. I really enjoyed having Steffi as my coach.

M.T., Certified Executive Coach, Senior Consultant


Meaningful Results

It was already a burning need for a few months to identify and concretize new ways for a career change. But only through the coaching block with Steffi I was able to formulate goals for this change, a realistic timetable with milestones and I was able to visualize it. How did it come to this wonderful result? During the coaching sessions Steffi has listened actively, asked specific questions, using metaphors/ images and other creative methods. And best of all, Steffi has always matched these techniques with me, my needs and feelings. In short: structured, constructive and purposeful conversations with Steffi, in a pleasant atmosphere, have enriched me personally and professionally and meanwhile brought meaningful results.

U.M., HR-Senior Consultant, Bank Industry


Creative new Ideas and Initiatives

Steffi is a passionate and talented trainer and coach. She gives you 100% of her energy while working with you and brings in creative new ideas and initiatives. She will always go the extra mile to look for ways to improve something and give you your money's worth. In addition, she is full of optimism and joy, just a wonderful person to be around. I would strongly recommend Steffi as coach and trainer.

P. N., Managing Partner, International Consulting Group

Austria - Iran

Spacious, attentive and precise Coaching

I enjoyed spacious, attentive and precise coaching from an experienced and skilful Coach. Steffi provided a really strong container that allowed me to have the combination of freedom to explore and clear focus on goals. I learned a lot from having Coaching from Steffi - in particular how powerful quietness and space used well can be. I moved significantly forward with all of my coaching goal - I'm very happy with my focus particularly with having a much clearer idea of my future plans. I would highly recommend Steffi as a Coach.

C.A., Leadership Coach, former Third Sector CEO

United Kingdom

Client's Feedback

About Steffi Bärmann


You know already that I have been nearly 10 years a self employed Human Resources Development Manager and Think Coach with Clients worldwide, and that I am now transfering that Knowledge into my Tätigkeit at the University in order to educate and Support ...

Here now some additional Information:

Since 2015 I am board member and ICF president for 2016 at the International Coach Federation Austrian Chapter.

Professional Journey


Before I have started my Coaching Career I have worked for following companies - mainly in the education and banking sector:


  • Samco Capital Tehran Office/ Iran

  • Raiffeisen Central Bank Austria AG Vienna/ Austria

  • UNIPORT – Career Center of the University of Vienna/ Austria

  • RedEd – former Ueberreuter Managerakademie Vienna/ Austria

  • Citibank International Plc Vienna/ Austria

  • Siemens AG Regensburg/ Germany

  • Regional Television Regensburg/ Germany


Geographical Journey


  • 13 years in Schwaan/ former GDR-Eastern Germany

  • 7 years Rostock/ former GDR

  • 2 years Regensburg/ Germany

  • 11 years Vienna/ Austria

  • 3 years Tehran/ Iran

  • 6 month in Helsinki/ Finland

  • since March 2012 back in Austria


Active Memberships


  • International Coach Federation - Austrian Chapter

  • Sietar Europe/ Austrian Chapter

  • ExpatCoach Association

  • Diversity Charta

Experiences with strong impact in my life


  • Being world champion in Handball with the age of 18

  • The fall of the wall (GDR – GER) and coping with a completely new contradicting culture, while staying in the same city and living in the same street

  • Stopping my studies (in my home country) in order to study something completely new (in another country) without support and while working, because I wanted to change my way of living, my direction

  • Being married with an Iranian/ Austrian world traveller. We share the same passion about other countries and cultures as well as we learn from each other what it means coming from a different culture.

  • Building a coaching business in Iran, where this word was more or less unknown and everyone was suggesting me to change into a trading business, but I stayed positive and happily succeeded

  • Becoming a mother of (meanwhile) two lovely and also challenging girls, they make me grow, while I try to grow them

Educational Journey

  • MSc in Business Administration (consecutive), Vienna University of Economics and Business Administration, Austria/ Specialized in International Organisational Behaviour, Change Management and Management Development, – Project Management

  • Certified Adult Educator (certified by wba Austria), at WBA, Austria

  • Associate Certified Coach (ACC) (certified by International Coach Federation), at International Coach Federation, USA

  • Business Coach, at Corporate Consult, Austria

  • Communication and Business Trainer, at Corporate Consult, Austria

  • Moderation/ Facilitation, at Corporate Consult, Austria

  • Life and Social Counsellor i.t.u.s., at Team Winter, Austria

  • NLP-Practitioner (accredited by ÖVNLP, DVNLP, DGNLPt.), at Team Winter, Austria

  • Robbins-Mandanes Certification Student: Stratetic Intervention Coaching, Core Training, at Robbins Mandanes Training, USA

  • Certified DiSC Trainer, at iiLS Institute of innovative Learning Systems, Austria

  • Cultural Detective Facllitator Certification Workshop – Special Focus on the Middle East, at Atieh International GmbH and Dianne Hofner Saphiere – Creator of the Cultural Detective® Series, Austria

  • Designing Coaching Programs, at Frank Bresser Consulting, Germany

  • Results Team Coach (accredited by the ICF), at Results Coaching System, Finland

  • Systemic Methods for Team Coaching and Team Mediation (Beatrice Pacher, Waltraud Schachner), at WiFi Vienna, Austria

  • Speed Coaching (Thomas Nagy), at WiFi Vienna, Austria

  • Junior Project Manager (IPMA Level D), at PMA Austria



If you want to take time to think and grow, please get in touch. I am very much looking forward to thinking with You.

My Mail:

If you want to take time to think and grow, please get in touch. I am very much looking forward to thinking with You.

My Mail:

Danke! Die Nachricht wurde gesendet.

Danke! Die Nachricht wurde gesendet.

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